BSNL Bulk SMS Service Tariff & How to Apply Online

Bulk SMS (Short Message Service) of BSNL Mobile services help businesses to communicate with customers by SMS marketing in India, and Bulk Messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminals.

Bulk SMS(Short Message Service) is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise for mobile SMS marketing.

Benefits of BSNL BulK SMS

  • Send Transactional SMS or Promotional SMS
  • Instant Messaging
  • Manage Multiple User Accounts
  • Transfer SMS Credits
  • Flexible SMS schedule
  • Unicode Support
  • Automatic Schedule
  • View transaction history

BSNL has revised the tariff / slabs of Retail Bulk Push SMS in each category, so check the below table to get the accurate info on revised slab on the packs available for PAN India.

BSNL Bulk Push SMS Tariff

Tariff (SMS per month)SMS Charges / Paisa for Customers (On Delivery)SMS Charges / Paisa for Govt. Exempted Sender ID’s, approved by TRAI (On Delivery)Scrubbing Charges, SMS/ paisa ( On Submission)
OnnetOffnetOnnetOffnetGeneral CustomerGovt / PSU / Schedule banksGovt Excempted Sender IDs, Approved by TRAI
Less than 50KFlat Rs. 6500Flat Rs. 6500Flat Rs. 3500Flat Rs. 35001.8Nil (till 30.12.2022)Nil
50K to 50Lac9.410.23.23.51.8-do-Nil
50lac to less than 1Crore99.233.31.7-do-Nil
1Cr to <10Cr8.28.32.62.91.6-do-Nil
10Cr to <50Cr7.882.22.41.5-do-Nil
50Cr to <100Cr7.47.72.22.31.4-do-Nil
100Cr to 150Cr7.47.72.22.31.2-do-Nil
Above 150Cr7.47.72.22.31.1-do-Nil

The above mentioned tariff will be implemented with effect from 01.10.2022.

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International Bulk Push SMS Termination Fee

BSNL Network Termination FeeTermination to network of other TSPs
Rs.2.20Rs.2.4 for below 50 Lakh SMS
Rs. 2.35 from 50Lakh to 1 Crore SMS
Rs. 2.3 for more than 1 Crore SMS

The above International Bulk Push SMS tariff is applicable with effect from 16.09.2021

Special Bulk Push Transactional SMS Tariff for TRAI Excempted Sender IDs

Push SMS per monthSMS from BSNL to BSNL customers “On-net (paisa per SMS)” (Transactional SMS only)SMS from BSNL to other telecom service provider customers “Off-net (paisa per SMS)” (Transactional SMS only)
less than 50 Thousand Flat  Rs.  3500 Flat  Rs.  3500
50  thousand to < 1 LakhFlat  Rs.  4500Flat  Rs.  4500
1 Lakh to <10  Lakh3.43.7
10  Lakh to <50 Lakh3.23.5
50  Lakh to <1 Crore3.03.3
1 Crore  to< 2 Crore2.83.1
2Crore  to< 5 Crore2.83.1
5Crore  to< 10 Crore2.62.9
10Crore  to < 20 Crore2.42.7
20Crore  to< 30 Crore2.32.5
30Crore  to< 50 Crore2.22.4
50  Crore   to  <80 Crore2.22.3
80  Crore  and  above2.22.3

The above tariff is applicable from 31.08.2021

Annual Bulk SMS Plans only in Kerala

Transactional SMS Plan NamePlan Charge (in Rs including Taxes)*Validity (in days)SMS (Count)SMS Charges in Rs
TXN_ANL_5K_10K1180365BSNL:5000 Or NON-BSNL: 50000.2
TXN_ANL_10K_25K1770365BSNL:10000 Or NON-BSNL: 100000.15
TXN_ANL_25K_50K4130365BSNL: 25000 Or NON-BSNL: 250000.14
TXN_ANL_50K_1LAC7670365BSNL:50000 Or NON-BSNL: 500000.13
TXN_ANL_1LAC_5LAC14160365BSNL:100000 Or NON-BSNL: 1000000.12
TXN_ANL_5LAC_10LAC64900365BSNL:500000 Or NON-BSNL: 5000000.11
TXN_ANL_GT10LAC118000365BSNL:1000000 Or NON-BSNL: 10000000.1

Note:-

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However, As per Regulation 20B of the Telecom Commercial Communications Customer Preference (Eleventh Amendment) Regulations, 2013 (5 of 2013) dated 24.05.2013, there shall be no transactional SMS charge on

  • Any message transmitted by or on the directions of the Central Government or State Government.
  • Any message transmitted by or on the directions of bodies established under the Constitution.
  • Any message transmitted by or on the directions of the Authority.
  • Any message transmitted by any agency authorized by the Authority from time to time.

The new revised instructions on BSNL Bulk Push Message / SMS(Short Message Service) tariff has been implemented with effect from 4th January 2021.

How to Apply for BSNL Bulk SMS Service?

Any required Entrepreneur can directly login to BSNL enterprise portal to apply online for Bulk SMS service, then immediately business team of your circle will approach you with all the details for provision of the required, and if you are Kerala customer can also book at new available portal in online.

Apply Bulk Push SMS OnlineBSNL Recharge Plans
BSNL SMS Center NumberBSNL Caller Tune

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