Amazon Music is a digital music streaming service that is owned and operated by Amazon. The platform, which was launched in 2016, soon garnered attention. Since then, Amazon has launched new subscription packages, expanded its repertoire, and enhanced its service.

The music industry largely panned Amazon’s standalone music-streaming service, seeing it as yet another Spotify clone that arrived far too late in the game. However, the e-commerce company’s music operations are quietly shaping up to be significant industry movers.

Amazon Music Subscribers and Popularity

The Financial Times reports that the number of people subscribing to Amazon Music Unlimited— which complements Amazon’s more limited Prime Music offering— has increased by 70% in the last year, just days after Amazon enlisted Taylor Swift, SZA, and Dua Lipa for a high-profile concert eclipsing its annual Prime Day sale.

While Spotify leads the industry in terms of pure subscriber count, its pace of subscription growth is only 25%. Amazon Music is the “black horse” of streaming services, according to Media Research music analyst Mark Mulligan, who told the Financial Times that “people don’t pay as much attention to it [as Apple and Spotify], but it’s been incredibly effective.”

How Did It Grow?

What’s behind Amazon Music’s phenomenal growth? It is focused on older customers, particularly those who lie between the record-store generation and the streaming generation. According to Media, only 5% of Spotify consumers are 55 or older than 14% of Amazon Music customers.

How Can You Download Amazon Prime Music?

1. Once you open the Amazon Music App, you need to open the album from which you need to download the Amazon Music app the song.
2. Select Songs from the drop-down menu under My Music.
3. To see all of the music you have, go to Purchased or Imported.
4. Next to the song or album, click the download icon.
5. You may also drag and drop tracks and albums into the Download part of the right sidebar’s Actions section.

By default, downloaded music is saved to an Amazon Music folder on your PC. This folder is usually found under My Music on PC desktops. It’s usually found in the Music folder on Mac systems.

How To Use Amazon Prime Music?

Go to music.amazon.com, sign in using your Prime membership details, or download the Amazon Music App for iOS or Android. Begin by discovering and compiling a playlist of your favorite music and shows. And, thanks to Alexa’s integration with the Amazon Music app, you’ll be able to play whatever music strikes your fancy with a simple voice command.

All Amazon Echo devices, FireTV, Fire Tablets, and a slew of other Alexa-enabled devices have access to Amazon Music. You can also listen on your phone or computer. It’s as simple as opening the Amazon Music App.

If you have Alexa, you can say, “Alexa, play music for working out.”

You are free to create as many playlists as you want, each including your favorite songs.If you don’t have the time — or want to try something new— Amazon Music’s specialists have prepared playlists for practically any activity, emotion, or occasion. Cooking, exercising, relaxing, working, gaming, and dinner parties all have their playlists. There are dozens to pick from, so you won’t be disappointed. Say, “Alexa, play The Top 50 Most Played” to get started.

Cost of Amazon Prime Music

Members of Amazon Prime can get exclusive discounts on Amazon, watch videos on Prime Video, and listen to free high-quality music. Users of Amazon Music can now listen to podcasts by a range of musicians. Users using Echo speakers, in particular, can benefit from frictionless connectivity.

The monthly fee of Prime membership is Rs129, while the annual cost is Rs 999. It’s possible to get other good deals, but currently, Amazon Music has gained lots of attention after Spotify.

Amazon Music Genres and Playlists

Customers might wonder why they need to subscribe to Amazon Music to avail offers when they can easily use Youtube or any other platform to enjoy the music.

To make these things clear or hassle-free, Amazon Music frequently updates its music and playlist so that the users can enjoy different genres of music like Hip-Hop, Rock, Indie, Hollywood, Bollywood, etc. Along with that, they offer different playlists like Top 50 hit Bollywood songs, Hollywood Dance party songs, Hindi Road trip songs, Soul soothing songs, etc.

Recent Updates

The Amazon Music app for Android has been updated to include the option to stream music videos. Amazon Music is now competing with YouTube Music, which allows users to stream music videos.

This new Amazon Audio music streaming option is exclusively available to Amazon Music Unlimited premium users.”Now stream music videos in the Amazon Music app,” says the changelog for the Amazon Music Android app. Paid subscribers can begin with a favorite artist’s video or a video playlist.”

The Amazon Music Android app recently received a new update on Google Play that includes streaming music videos. According to Android Police, this feature is exclusively available to Amazon Music Unlimited users. Unfortunately, this membership of Amazon Prime music unlimited is not available in India; but, Amazon Music Unlimited is available in the United States.

Conclusion

In both its Prime and Unlimited versions, Amazon executives have admitted outright that Amazon Music is simply a “mainstream music-streaming service for the mainstream music fan.” While competitors are scrambling to differentiate themselves with bold new features or deeper interactivity, Amazon goes simple! It’s not a great idea, but it works, and it works very well.